Do not index
Do not index
Growing on X can boost your business in ways you can’t imagine.
But not everyone understands social media growth:
It isn't about posting random thoughts.
It's about strategic content with clear purposes.
After studying thousands of viral posts, I've broken it down to 3 content types that actually work:
The 3-Type Framework
Every post you publish should be one of these:
Growth Content - Builds your audience
Personal Content - Builds connection and trust
Sales Content - Converts audience to revenue
Most creators only do one. The winners balance all three.
Growth Content: The audience builder
This is your viral fuel. Posts designed purely to get discovered.
What works:
- Find high-engagement tweets in your niche
- Add a controversial twist
- Make people pick sides
Example transformation:
Original: "Remote work is the future"
Your twist: "Remote work killed creativity. The best ideas happen in person."
See how we just made people say either “Oh YES!” or “What the hell is this?!”
Both people will engage with us now. In their own ways.
How can I help?: Superx.so ‘s inspiration engine finds these high-engagement posts automatically, so you're not scrolling for hours looking for content ideas.
Personal Content: The trust builder
Share your journey, struggles, and behind-the-scenes moments.
What works:
- Daily building updates
- Honest failure stories
- Decision-making process
This is where authentic connection happens.
People follow people, not companies.
SuperX.so feature spotlight: Our content studio helps you turn personal updates into engaging posts with proven formats, while keeping your tone & voice.
Sales Content: The revenue builder
Direct promotion of your products, but done strategically.
What works:
- Case studies of customer wins
- Problem-solution storytelling
- Social proof and testimonials
The key: For every sales post, publish 3-4 growth/personal posts first.
Here's how to balance it:
- Monday: Growth content (controversial take)
- Tuesday: Personal content (building update)
- Wednesday: Growth content (industry insight)
- Thursday: Sales content (customer story)
- Friday: Personal content (lesson learned)
- Weekend: Growth content (weekend thoughts)
Most creators fail because they do 2 mistakes:
1 - They only post one type:
Growth-only accounts: Big reach, no trust, no sales
Personal-only accounts: Great connection, small audience
Sales-only accounts: Come across as spam, low engagement
The magic happens when you systematically rotate between all three.
2 - They quit before things can work
There’s a chance things don’t work out for the first 3-4 months. The goal is to not quit and keep posting good content everyday.
Most people quit on the first sign of low growth.
How SuperX accelerates This
Instead of spending hours planning content, SuperX.so handles:
- Content discovery: Find viral posts to riff on
- Post scheduling: Maintain consistent publishing
- Format optimization: Turn ideas into engaging posts
- Performance tracking: See what's working
You focus on the strategy. We handle the execution.
This week, try the 3-type system:
- Post 3 growth tweets (find inspiration, add your twist)
- Post 2 personal updates (your building journey)
- Post 1 sales-focused thread (customer success story)
Track which type gets the best engagement for your audience.
Growing on X isn't about posting more.
It's about posting with purpose.
Growth content brings them in.
Personal content keeps them engaged.
Sales content converts them to customers.
Master all three, and you'll outgrow accounts posting 10x more than you.
Ready to implement this system?
I would highly recommend using superx.so (soon to be the biggest X software. Again 👀)
happy to answer any question. Just reply to this email 👇🏻
Tweet of the week
Do. It. Now.
There’s no later.
I will see you next week,
Until then,
Keep building
Tibo 💻
P.S. Don’t focus on only growth content. Your audience needs to know, like, AND trust you before they'll buy.
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